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The End of Something Special

The End of Something Special

Recently my daughter completed her final year as a member of the St. Jude Performance Team. For ten years of her life (she's now seventeen), she has practiced for months with other local kids to learn fitness routines performed to music. The focus is a one-day event...

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Is what you sell clear?

Offerings is one of 13 foundational elements that need to be solid to effectively go to market. Many SMBs do not fully develop what they offer their ideal target audience in exchange for money. Businesses leave money on the table. We are currently working with a...

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Marketing your business: are you dabbling? Find out.

Marketing your business: are you dabbling? Find out.

Business owners of SMBs unintentionally hurt their business with a random approach to marketing. Strategy is substituted with activity. The marketing plan is a series of disjointed marketing tactics. Simply, they are dabbling. The cost of dabbling is high. So are the...

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